For the Virgin traveller in Japan, Harajuku is a type of ‘must see’ locations on the Japan vacationer circuit. Known for his or her ornate shirting and outerwear with elaborate embroidered particulars, and mixing conventional artwork comparable to religious iconography and classic Americana with outsized slogans, the model has carved out a distinct segment for bigger-than-life clothing with an addictively absurd twist, making it a favored model of fashion pioneers like Aaron Bondaroff of Know Wave.
Final yr’s buzzword for Harajuku was Genderless Kei ”. The genderless media hype has light considerably, however as an alternative we are seeing an growing breakdown of previous gender rules in Tokyo avenue trend. Although focused at a young viewers, Faith Tokyo’s again story evokes nostalgia from many longtime Harajuku-ites.
Every few years for the final decade, we learn media predictions that otaku-impressed trend will be the subsequent big factor on the Japanese street. However within the large picture, types like decora and fairy kei — and actually FRUiTS Journal and KERA Journal as nicely — are latest Harajuku history.
Award-winning entrepreneur Junko Kemi’s brand Kay Me has made a reputation for itself providing a business wardrobe for all strata of the Japanese workforce, together with the ceaselessly neglected government stage who are ceaselessly excluded from vogue choices in the boardroom.
Extra Than Dope’s ten-day popup at LaForet was so widespread that we noticed a giant spike in Harajuku kids carrying the brand on the road even weeks after the store had closed. The combined activity and social interplay between its adherents will increase the possibility of this newly standard model evolving into a full-blown vogue subculture.