Japanese hairstyles are in trend in the US and Western Europe and with good cause. What separates Uniqlo from other mass-market fashion manufacturers is their approach to collections, an equal steadiness of straightforward, uncompromising classics and fun, wildcard designs. Peco is the most well-liked Harajuku kawaii icon of the previous few years, with millions of dedicated teen followers (Peco Ladies”) on social media and a protracted string of sold-out Peco Club collections.
At first, we weren’t certain if it was worth calling the Sixties as a trend specifically — especially since many brands and vintage boutiques combine Sixties, 1970s, and Nineteen Eighties style collectively. The two magazines complimented one another, each selling and supporting the Harajuku road style scene.
Started in 1994 by Shinsuke Takizawa (often referred to as Shin), NEIGHBORHOOD or NBHD is likely one of the OGs of Japanese streetwear. But in the previous few years we’ve seen a wave of modern Harajuku boys flood the streets. Whereas all three designers are known for groundbreaking 1980s gender neutral collections, in right now’s street style scene we see them worn extra by males than girls.
In reality, it was a Japanese vogue brand that gave Gosha his big break in the first place. Nepenthes was based by pals Daiki Suzuki and Keizo Shimizu, beginning out as a menswear retailer that imported classic American manufacturers with a heavy influence from Ivy League and prep type.
If there was one Japanese brand that wants no introduction, it might certainly be A Bathing Ape. At the larger end, Tokyo-based mostly Korean label ninety nine%IS has had a giant influence on the newest wave of punk-inspired Harajuku menswear styles. Plenty of other Japanese designers have global title recognition, but historical past has judged this trio as the gods of 1980s Japanese fashion.